It's so easy to know what goes on in people's minds (and easily judge a character) by the contents you post on Facebook or your WhatsApp status.

If you are the type to post the latest trends that EVERYONE is already doing, combined with you doing it so pathetically that your friends can't help but cringe 😬 at you, you most likely do not have a strong mind concerning your goals and neither do you have the discipline to carry it out. You probably prefer the latest celebrity gossip and find it easier to troll on social media than plan your day.

If you are the type to post the most materialistic things (like excess money thrown around by Yahoo boys on TikTok,) posting native doctors giving young boys fetish objects and praying for wealth and "show offs" done by drug lords, it most likely shows that you are EXTREMELY obsessed with money, and you admire such people. People like this have been blocked and are very far from me!

The Idea is this: I found out that what most people feed on, they reveal in their WhatsApp status. What they reveal is a mirror to what goes on in their subconscious mind. Be very careful about what you feed on, because it tells a lot about you, and you will reveal that character many times without knowing it, and that's probably why you miss the best opportunities, you miss the best friends, the best relationships with people, and the best strategies because your mind is too f*cked to produce brilliant ideas.

Learn!

©Ezenne Gideon

Many people have a wrong mindset towards marketing, and this is one of them;

A friend was once complained about having no laptop 💻 to start marketing, and that he's Infinix Hot 12i was "too small" to start any reasonable online business.

Did you know what I told him? I simply let him know that he was giving a terrible excuse. If he wanted to learn coding or something else like programming, I would understand the need for a laptop. But marketing?

The right mindset towards marketing is understanding that marketing is more of PSYCHOLOGY than TECHNOLOGY, and the information given online to learn marketing is almost free compared to coding and programming. Those who succeeded in marketing didn't get the best "machines" in the beginning. Their winning trophy was Psychology. Marketing is more of art than science 🔭

You who sell physical products online.

People will find it hard to trust you, and you can't blame them.

I'm I saying your business will fail online? Certainly Not!

Learn marketing. Learn psychology. Build trust with them first. Sell your brand to them before selling your product.

I wonder what makes you think that making your WhatsApp status look like thread 🧵 full of your physical goods will convince people to buy 😕

You're a business owner not a lifestyle content creator.

Understanding the business model you're using is key🗝 to creating content that moves more of your audience from hello to "how can I work with you"

You started your business for a reason.

Don't cap your impact by simply doing what you see others doing.

The business model is different, the expectations are also different.

Always create content with your business and
community in mind.

©️ Ezenne Gideon